Why 95 percent of Online Marketers Fail

Why do people fail? This is propably the biggest question to answer before anyone should spend any money getting an internet business set up.

The answer is very simple. INFORMATION OVERLOAD.

What everyone does when they decide to start making money online is some google searching to try and gather information on the best and surest way to succeed. What you get as a result is instant confusion because any search will bring back millions of results. How can you pick out the one true way that will lead to your success?

Well, the first place to start is focus on what you do know about making money on the internet. Propably the best place to start is a social site for business (see my other hub on Direct Matches). What you will get here is all the possible ways to make money online. They range from MLM, joining matrixes, affiliate sales through Amazon, Ebay, Clickbank or the likes, membership sites, ad exchanges........basically, anything you can think of is on the internet.

Once you start looking around, you will be getting a lot of offers to sign up for free in return of a report that will show you the guaranteed way to make money fast. So you start signing up left and right and the first thing you know, you get so much email that it takes you half a day just to go through them. Those four hours you spend are not only a waist of your time as you are not earning anything, but it polutes your brain so much that you basically go bazirk.

Once you get into this crazy circle. it's hard to get out of it because every offer you get by email gives yu hope and plays with your feelings. It is a bit like gambling, where you start thinking that if you free up that slot machine that you have been playing for the last 3 hours, your giving the next person your gains! Or maybe it's more like 'I have to buy as many lottery tickets as I can because the prize is $120 million dollars' Maybe just maybe this will be my lucky draw.

What do we see in those 2 examples? The first thing I see is false hope. That in itself is not bad, as everyone that plays the lottery does it on false hope, also known as luck. Where it gets dangerous is when you add in desperation. The combination of desperation and false hope is deadly as this takes away from anyone, their better judgement. Once you lose that, there is no end to the amount of money you will be spending in your quest to make money.

I'll give you a quick example, I joined up this team called OrangeMoon. Basically this was put together by one guy to get as many people as possible to follow him as a team in different forced matrixes to earn commissions on members joining under you. His idea is pretty good and well explained and about 4000 people joined the team in the first month. It's important to mention that joining the team is FREE. On a given date, at a given time, this guy sends out a link to everyone, for them to join some system directly under him for $10 to $20 per share. So everyone thinks, if I can get in seconds after the launch, under the team leader, I'm going to have a humongous downline and make lots of money. So  some people start getting that greedy feeling and decide they will buy 4 or 5 positions and make 5 times more money, right!

Nobody actually took the time to look at the program they will join and how the matrix building works. If they would have, they would have noticed that as you join further in the matrix, your income potential decreases greatly. The only person that is sure to make money apart from the matrix system owner is the team leader, as his matrix gets filled no matter what. What actually happened on launch day? All 4000 people tried to sign up in a very short period of time and the servers crashed. This created alot of very frustrated people who saw their dreams of making money go down the drain. You see, emotions are at play all the time and that is how marketeers get people to spend their money.

Once again, I got a bit side tracked here but this, I find is a lesson in itself. Instead of trying to always go after that new original guaranteed way to make money, focus on 1 system, 1 plan and go through with it. This is the only way that you will ever succeed.

95% of people fail because they can't focus.

Cheers,

Pierre